Context & Problem

Clutter Porch had a very distinct brand identity but no online store to call their own. The main challenge was to translate their creative style into a functional e-commerce platform. I needed to ensure the website was not only visually engaging, but also easy to navigate. The central problem was creating a digital space that would feel authentic to the brand and still drive sales.

Process & Solution

My process was to find a balance between a clean user interface and the brand's expressive visuals. I focused on designing a clear layout with straightforward navigation. This made it simple for customers to find and purchase products. The solution was a new website that successfully combined the brand's great graphics with a smooth user experience.

Outcome

The new website was a success. It established a professional online home for Clutter Porch, giving them a platform to sell their products. The design provided a more seamless and enjoyable experience for customers. It also solved the core problem of building a functional website that truly represents the brand's identity.